What is Bike Week?

Bike Week is a nationwide initiative that encourages more people to cycle - not just for fun, but as a nifty and sustainable way to travel. Organised by Cycling UK, it runs from 9 to 15 June 2025 and is all about promoting the everyday benefits of cycling: from improving mental and physical wellbeing to cutting down on traffic and pollution.

At its core, Bike Week is a celebration of the humble bike ride. It’s about cycling to the shops, to work, to meet friends. Swapping just one short car trip for a bike ride can have a big impact, and this is the perfect week to give it a go.

The impact of choosing to ride

It might feel like a small switch - but riding instead of driving makes a big difference. Those carbon emission savings rack up. Every bike journey helps reduce traffic congestion, cuts air pollution, and lowers carbon emissions. It’s also great for your overall health and wellbeing - even short rides get you away from those pesky screens and help you unlock some much-needed serotonin. 

Our Bike Week Offer: Save 15% on 100 Minute Bundles

If Bike Week alone isn't tempting enough, to help more people get involved, we’re offering 15% off 100 Minute Bundles all week - from 9 to 15 June. Consider it a little incentive to give cycling a go, or to ride a little more often if you’re already converted.

You can use your minutes on bikes or e-bikes, and they’re valid even after Bike Week ends. Just make sure you grab your discounted bundle by Sunday 15 June to make the most of the offer. 

Why bike share schemes (like Beryl!) are perfect for Bike Week

It’s no surprise that we’re excited about Bike Week - it’s what we’re all about. And bike share schemes like Beryl are built for moments like this.

Not everyone owns a bike, and even if you do, you might know it’s due for a maintenance. That’s where bike share comes in. Beryl bikes and e-bikes are designed to make cycling easy, accessible, and affordable - no strings (or Allen keys) attached.

There’s no need for storage, upkeep, or lugging around a lock. Just unlock a bike through the Beryl app and you’re on your way. It's everything you need to ride, when you need it.

Take on the Bike Week Challenge

As part of this year’s Bike Week celebrations, we’re inviting you to take on the Bike Week Challenge: complete a different ride challenge each day from 9 to 15 June. Tick a different activity off each day, and - we'll say this bit quietly - there's no pressure to do all 7 days, see how many you can get through and most of all, remember to keep it fun! 

• Monday - Cycle to work
• Tuesday- Run an errand on two wheels
• Wednesday -Take a midweek mental health ride
• Thursday - Go for a social ride with a pal
• Friday - Get out for a sunrise or sunset spin
• Saturday - Ride to get your weekend brunch or lunch
• Sunday- Go explore a new part of your city and unlock a new route

Tips to get started 

New to Beryl? No problemo, we're here to help you get rolling. Here’s how to saddle up and make the most of Bike Week:
 

1. Download the Beryl app and register for an account
2. Claim your 15% discount on a 100 Minute Bundle (offer live 9 to 15 June)
3. Check our in-app map to find your nearest bike or e-bike
4. Get involved in our Bike Week 7 day challenge! 

And remember - you don’t have to be perfect. Just one swapped journey is a great place to start.