Cycling and riding e-scooters should be for everyone, but data consistently shows that women are underrepresented in using these modes of transport, often due to safety concerns, infrastructure, and cultural norms.
Our latest Rider Report highlights a growing gender gap in cycling, with 73% of riders identifying as male, a 9% increase from the previous year. This sadly reflects wider national trends, so we’re taking direct action in the leadup to International Women’s Day (Saturday 8 March) and calling on men to be part of the solution.
Why is the gender gap in cycling an 'everyone problem'?
On top of showing solidarity, the more people cycle, the more influence cyclists have in shaping transport policies, funding, and infrastructure. If we break down barriers for women, we accelerate progress for everyone. It really is a win-win!
Here is how to help close the gender gap in cycling for International Women’s Day and beyond in 4 easy steps:

1. Understand the issues
It's a simple way to get started. We can't be a part of the solution until we fully realise the problem. Our Rider Report is just one of many resources that highlight barriers to cycling for women which includes concerns about safety, infrastructure, and lack of confidence. Listening, researching, and understanding these challenges is the first step in helping to remove them.
Initiating and joining the conversation is your first step in showing your support, it could be as easy as doing some online reading or chatting with a friend, partner or family member.

2. Help Create Safer Spaces
For many women, personal safety concerns, especially when cycling at night or in quieter areas, can be a major barrier to riding. Creating a more inclusive cycling environment starts with consideration. Simple actions, like respecting space on shared paths and avoiding intimidating behaviour (such as riding too closely or overtaking without warning which we would always recommend avoiding), can make a big difference.
Speaking up when you witness unsafe or disrespectful behaviour (when safe to do so!) can also lead to a culture where everyone feels welcome and secure on two wheels

3. Support the community
Small actions make a big difference. Challenge outdated attitudes, advocate for inclusive cycling policies, and support initiatives that make cycling safer and more welcoming.
There are countless awesome organisations in the UK that are working hard to support women and cycling, here are some of our favourites to check out:

4. Be a Proactive Rider
We've said it before, but it’s worth repeating, every cyclist on the road helps shape the future of cycling. Regardless of gender, more people choosing to ride creates a stronger demand for safer infrastructure and better-designed cycle lanes.
When cycling becomes more visible and normalised as an everyday mode of transport, it encourages cities to invest in improvements that benefit everyone. Plus (and we're biased) it means going for a spin, which is never a bad idea...
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Share our mini-guide
Sustainable transport should be for everyone. Help spread the word! Read and share this mini guide to help make cycling more inclusive.