Campaign launched to show commuting is Better By Beryl
Beryl is launching a new campaign to encourage even more people to commute sustainably.
To help celebrate the onset of warmer weather and longer days, the ‘Better by Beryl’ campaign will offer users across selected Beryl schemes a massive 20% off all Minute Bundles on Monday 15 May.*
The campaign aims to inspire even more people to use shared transport to get to and from work, by showcasing how much fun it can be and how many practical benefits it can bring, including:
- Saving money on fuel and parking
- Getting fitter, healthier and more active
- Improving mental wellbeing
- Avoiding sitting in traffic jams
- Contributing towards reducing carbon emissions and boosting air quality
Users will also be invited to share their experiences and pictures of commuting by Beryl across social media channels, using the #betterbyberyl hashtag.
Beryl CEO Phil Ellis said: “We aim to remove the barriers that stop people using sustainable transport and direct feedback from our users show that more and more of them are turning to us for their daily commute.
“As well as the practical benefits of saving time and money, using our vehicles to get to and from work is also a lot of fun, especially when you’re zipping past other people sitting in traffic.
“It’s also true that an active and outdoor commute is good for physical and mental health, reducing stress levels and the risk of illness.”
“So with the onset of better weather and petrol prices still at an all-time high, this is the perfect time for even more commuters to give two-wheeled transport a try.”
Beryl’s latest Annual Rider Report showed that commuting by Beryl is becoming more popular, with 55% of the 3000+ respondents saying they did, which is more than double the 27% that said they did in the previous year’s report.
The report also showed that people who used Beryl vehicles were more likely to use their car less, with 38% of all riders having reduced their car usage since using Beryl - an increase from 29% last year.
Beryl Minute bundles are by far the most convenient and cost-effective way to travel. They provide a discounted bundle of prepaid minutes that can be purchased in-app and used for future rides.
For more information, visit beryl.cc
*All Minute Bundles purchased on Monday 15th May will be added to a user’s account and will be valid for a year. The offer can be used once per rider between 00:01 and 23:29 and is valid for the following schemes: Bournemouth, Christchurch and Poole, Hereford, Plymouth, Brighton, Cornwall, Solent, Isle of Wight, Westminster and Hackney.
“As well as the practical benefits of saving time and money, using our vehicles to get to and from work is also a lot of fun, especially when you’re zipping past other people sitting in traffic"